Online shopping grown rapidly around the world, and, during the past few years, the online shopping market in Malaysia has expanded fiercely.
Some people still resist online shopping because of concerns with fake products, dodgy payments, or logistical problems. Some people also don’t like the disassociation with the product – not being able to try-on or feel the product. However, if you can find quality online shops, there can be many advantages to shopping online.
SEE ALSO: The Essential Online Shopping Guide for Malaysia
Shopping online can be quick and efficient. You don’t have to drive in traffic, park in congested areas, or walk through crowded malls. Online shopping lets you purchase items just buy clicking buttons in the comfort of your home. You can also directly compare product prices to save money and read reviews to help you choose the right product.
Given these pros and cons of online shopping, you can categorise digital shoppers. Havas Worldwide has created an infographic to illustrate for groups of digital shoppers:
- Digitally Disassociated
- Digitally Divided
- Digitally Experimental
- Digitally Integrated
View the infographic below. What style of digital shopper are you?
Source: Havas Worldwide
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