The Mid-Autumn Festival that’s just around the corner brings many festivities to be had. Lanterns, Buddhist prayers, families reuniting once more, and, of course, the iconic mooncake.

This ancient Chinese lunar celebration dedicated to the moon deity Chang’er was originally celebrated to appreciate and encourage good harvest, but has now realigned to more modern pursuits such as togetherness and prosperity.

The mooncake is officially presented as a sign of sacrifice to the moon, but also has quite the history behind its creation. During the Yuan Dynasty (1279 – 1368) when China was under Mongul rule, mooncakes were created to send secret messages in rebel networks. Cutting the mooncake a specific way revealed signals and notes when reassembled with other mooncakes, which were then consumed so no physical evidence remained.

This year, The Beer Factory and Guinness have teamed up once again to present a 2020 limited-edition Guinness Snowskin Mooncake.

If you didn’t get the chance to try out last year’s sold-out edition, be sure to grab some of this year’s batch to enjoy the deep roasted flavours of Guinness in chocolate-infused lotus paste wrapped up in a velvety black snowskin. A new addition of an alcohol-infused golden bean paste centre also awaits eager consumers this year!

“Guinness has a way of bringing a little dash of magic to things, and it certainly does with these mooncakes. The deep roasted flavours and velvety texture of Guinness are brought out perfectly, and the golden centre – just like the golden harp in the centre of our bottles and cans – lifts the experience to a whole new level. We’re delighted to partner with The Beer Factory again this year for this exclusive, limited edition.”

Guinness Brand Manager Chiah Mun Mun

The newest edition of Guinness Snowskin Mooncakes will be available exclusively at selected The Beer Factory Outlets* across Peninsular Malaysia, and are priced at RM50 each or at a special of RM88 for two, while stocks last.

* Locations:

• The Beer Factory SS2
• The Beer Factory Hartamas
• The Beer Factory Sunway Giza
• The Beer Factory Bandar Puteri Puchong
• The Beer Factory Express Sunway Geo
• The Beer Factory Melaka
• The Beer Factory Summerton Penang
• The Beer Factory Raja Uda Butterworth

For more information on these exclusive Guinness mooncakes, visit www.facebook.com/thebeerfactory.
For more information on Guinness, visit www.facebook.com/guinnessmalaysia.